Capital allocation, done right.

AI that traces every dollar from decision to ROI. For finance teams that need answers they can defend.

cord.

Should we hire 20 more sales reps or develop a self-serve product tier?

Revenue
Cost
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Hire Sales Reps
12M$391K
15
20
25
Self-Serve Tier
12M$102K
$80K
$150K
$300K

Compare all options.

Run scenarios side by side. See which one returns more.

Scenario Comparison
Expand Austin DC$4.2M
18.4% ROIC2.1 yr
New ERP Migration$2.8M
12.1% ROIC3.4 yr
Fleet Replacement$6.1M
7.3% ROIC5.8 yr
Recommendation
Expand Austin DC

Highest risk-adjusted return at 18.4% ROIC with 2.1yr payback. Traced across 142 source rows.

Defend every answer.

Trace every output back to the source record.

Trace
ROIC → Expand Austin DC
18.4%
Computation
Net Operating Income / Invested Capital$773K NOI ÷ $4.2M CapEx
Source Records38 total
GL-2025-04821$184,200
Depreciation – Austin DC
PO-2025-00417$96,800
HVAC install – Phase 1
WO-2025-00063$67,400
Contractor labor – Q1
+35 more

What makes Cord different?

Other tools show you a final number. Cord shows you how it got there.

cord.
You asked
Break down CAC and LTV by acquisition channel
LinkedIn and G2 drive the highest LTV, but Google Ads wins on volume with the lowest CAC.
ChannelAvg LTVLTV/CAC
LinkedIn Ads$34,2003.7
G2 / Capterra$28,1004.0
Google Ads$12,8002.0
Retargeting$19,6001.2
Content / SEO$5,2000.5
5 channels · 877 customers traced

Every number is clickable.

Click any value in a Cord exhibit. The trace panel opens instantly with the exact computation and every record behind it.

Trace
Avg LTV → LinkedIn Ads
$34,200
LinkedIn Ads
avg.ltv_to_date
Computation
AVG167 inputs
of ltv_to_date from Customer
Source · 167Show all
INV-2025-00847
Customer.ltv_to_date
$45,200
INV-2025-01293
Customer.ltv_to_date
$43,200
INV-2025-00614
Customer.ltv_to_date
$41,800
INV-2024-09871
Customer.ltv_to_date
$39,900
+163 more

See how it was computed.

The trace panel breaks down the computation, the number of inputs, and every source record that contributed. No black boxes. No hidden SQL.

INV-2025-00847
Customer
Properties · 4
invoice_id
INV-2025-00847
customer_name
Acme Corp
channel
LinkedIn Ads
ltv_to_date
$45,200
Relationships · 2
LI-2024-Q4-Enterprise
→ from_campaign
Acme Corp
→ customer_account

Drill to the source record.

Click any source to see the complete object: every property, every relationship, every linked entity. Full audit trail from aggregate to atom.

Only possible with Cord.

See how Cord goes from question to deliverable in four steps.

Let's show the fully loaded cost of each account using the comp of their coverage team and the marketing spend of the events they attended YTD.
Can you have that ready before lunch?

Any data source is connected, cleaned, and ingested automatically.

HRIS

EmployeeTitleComp
MaddisonAE$185K
MooreAE$160K
EriksenSE$145K

CRM

AccountRepACV
White Hart HealthMaddison$240K
Paxton LogisticsMaddison$85K
Lilyfield EnergyLennon$310K

Events

AttendeeEventEvent ID
White Hart HealthDinner, NYCEVT-0412
Chirton GroupDinner, NYCEVT-0412
Lane ConsultingDinner, NYCEVT-0412

ERP

Event IDGL CodeSpend
EVT-04126110-MKT$34K
EVT-03896120-MKT$185K
EVT-04016130-MKT$52K

Here you go!
xlsxCost_of_Coverage_Q1_Cord.xlsx
pptxBoard_Deck_Q1_Cord.pptx

See a sample deliverable.

We'll send you the actual spreadsheet with live formulas and the board deck, built from the scenario above.

Enabled by the Ontology.

Every feature in Cord is powered by a single connected map of your business.

cord.
All Domains
AccountSales
2,600
PKaccount_id
account_name
account_tier
industry
+1 more
acctOwnerEmployee
acctConvosIntercom
EmployeeHR
8,500
PKemployee_id
full_name
job_title
FKdepartment_code
+1 more
empBudgetBudgetLn
assignedJiraIssue
BudgetLnFinance
8,640
PKbudget_line_id
FKcost_center_code
FKgl_account_code
fiscal_year
+1 more
vendorSpendVendor
VendorProcurement
15
PKvendor_name
category
status
vendorCloudCloudBill
IntercomSupport
47,073
PKconversation_id
contact_name
status
assigned_team
+1 more
tktToIssueJiraIssue
JiraIssueEngineering
51,139
PKissue_key
summary
status
story_points
+1 more
engCloudCloudBill
CloudBillCloud & AI
7,776
PKcloud_billing_id
cloud_provider
service_name
billing_month
+1 more
565,268 objects · 290,706 links

Security without compromise.

Your financial data is the most sensitive thing you own. We treat it that way.

SOC 2

Built to SOC 2 Type II standards.
Enterprise-grade controls from day one.

End-to-End Encryption

AES-256 at rest. TLS 1.3 in transit.
Your data stays unreadable in between.

Role-Based Access

Granular permissions by role and team.
Full audit trail on every action.

256-bit encryption
99.9% uptime SLA
Continuous monitoring
Zero data sharing

Valuable resources deserve total conviction.

Cord gives enterprises the intelligence to allocate capital with confidence.

cord.
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